Selling with Financing: The Roofing Playbook

What's inside

• The 2026 market shifts raising your ticket
• What a declined application really costs you, with the formula
• The program types in the Better Financing program and when to use each
• Word-for-word scripts for your sales team
• Objection handling for the pushbacks you hear every week
• The compliance guardrails every sales team needs
• A 30-day rollout plan and a weekly scorecard

Who it's for

How roofing contractors turn financing into closed replacements, covered deductibles and fewer walk-aways.

Better Financing connects businesses with third-party lenders. All financing is subject to credit approval and lender terms. Better Financing is not a lender.